KATE’s pink
is not just to be “cute.”
It’s to follow your heart and feel excited.
It’s okay to leap at the things you like.
It’s also okay to be excited about makeup.
Try living like a cat.
Trust the impulses within you.
More unapologetically. With freedom.
Wearing a pink that stirs your instincts,
choose what makes your heart race.


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Apply color broadly, extending to the cheeks, to make eyes appear more striking.
Introducing limited-edition colors with a full pink mood from the blush and eyeshadow palette that adds contour and rose color at the same time.
#MilkyPinkCheek&Eyeshadow





Pink is a color that isn’t just cute.
A color that reflects who you want to be, whether that may be strong, delicate, or playful.
With KATE’s items that expand the possibilities of pink,
enjoy pink makeup to your heart’s content this fall!

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NAOMI WATANABE
Born in Taiwan on October 23, 1987, and raised in Ishioka, Ibaraki Prefecture.
Debuting in 2007, Watanabe rose to fame with her Beyoncé-inspired dance performances.
As a comedian, she has built a wide-ranging career spanning from variety shows, radio, stage performances, commercials and YouTube to films, television dramas, and fashion modeling.
Her world tour held in New York, Los Angeles, and Taiwan in October 2016 was a huge success, with every performance sold out.
In 2019, Watanabe began splitting her time between Tokyo and New York.
She then moved her primary base of operations to New York in April 2021.
In February of this year, she performed her first-ever show at Tokyo Dome, and from April through June, she embarked on an all-English stand-up comedy tour of North America, visiting 18 cities across the United States and Canada. Her performance thrilled fans both in Japan and overseas.
She has more than 10 million followers on Instagram.
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TEN YAMASAKI
Yamasaki was born on September 28, 2005, in Osaka Prefecture and is a member of Sakurazaka 46.
She served as the center for singles, including “Samidare yo” and “Ikutsu no Koro ni Modoritai no ka?”
Recently, Sakurazaka 46 became the first female group to hold a solo concert at MUFG Stadium (Japan National Stadium), and at the “5th YEAR ANNIVERSARY LIVE,” which drew an audience of 140,000 fans, she announced her appointment as vice-captain.
She has appeared in numerous commercials and also appeared in the short film Sonic Beat.
She is also an exclusive model for the magazine ViVi (Kodansha).
Her hobbies include photography, videography, drawing, and listening to music.
@yamasaki.ten (IG)
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