Your genuine lips.
The "red" was born from understanding lips.
Layer the nude color over the vivid red base to encounter the
moment they pair perfectly for you.
Discover Your Genuine Lips
- May NEW
KATE RED NUDE ROUGE
8 types
〇Case with mirror
〇Comes with applicator
This new formula comes from a careful look into the lips.
The truth about lips discovered through KATE's study on lips.
Only humans have beautiful red
lips.
Lips are part skin, part mucosa.
Lips are premature tissues.
Lips as high-sensitivity sensors.
The epidermis of lips has a fast metabolism.
Younger lips are more vulnerable
to dryness.
Upper and lower lips have
different colors.
Flowing blood shows through the skin, making the lips red.
KATE developed a lip balm-based cream rouge after pursuing high moisturizing effects and vivid coloration for a beautiful finish while treating the delicate lips carefully like skin.
"Red" which KATE has achieved as the result of repeated studies.
What are the 4 secrets behind it?
Secret 1
Secret of realizing vivid red
Melting texture
Lips do not have a sebaceous membrane and are vulnerable to dryness.
Wraps dry lips in a highly moisturizing paste with a melting texture.
Secret 2
Secret of realizing vivid red
High-purity coloration
Achieves high-purity coloration which KATE's conventional rouge formula could not realize by using a higher content of coloring agent and mixing it with a highly transparent paste.
Secret 3
Secret of making the red suit you
Red Base and Nude Color
Flowing blood shows through the skin, making the lips red.
KATE has developed a makeup technique to reproduce the lip's red color by layering a nude color over a red base.
Layer a nude color to turn a vivid red into the red color that suits you.
Secret 4
Secret of creating a perfectly fitting red
An endless array of lip looks
Lips change color daily depending on skin and blood flow conditions.
Adjust the amounts to layer for an endless array of red colors that can suit any lips.
Finished image（01）
First, apply the red base. Then, layer the nude color over it.
Adjust the amounts layered for an endless array of colors as you like. Find the red that suits you.
KATE RED NUDE ROUGE comes in 8 color types.
Depending on how you layer them, you can adapt any color to suit you and find your own red color.
Finished image
Adjust the amounts layered for an endless array of colors as you like, depending on your lip conditions and mood.
Finished image
Model colors
＜Eye＞ KATE THE EYE COLOR 021, 024, 019, 037, 038, 039 / KATE DESIGNING EYEBROW 3D EX-4 / KATE LASH FORMER (LONG) BK-1
＜Face＞ KATE POWDERY SKIN MAKER 01 / KATE TONE DIMENSIONAL PALETTE EX-1
＜Lip＞ KATE RED NUDE ROUGE 01
＜Nail＞ KATE NAIL ENAMEL COLOR N BR-1 / KATE TOP COAT N 01 (GEL)
*Note that product color and brightness may appear differently depending on your device (smartphone, PC, etc.).